Project summary
- Planning Team provided advice on the promotion and outline planning application for residential development
- Development Team instructed to dispose of the site with the benefit of outline planning permission
- New Homes Team instructed to sell & market the proposed dwellings on behalf of the developer
Solution
- Provided advice on planning policy, constraints and strategy to obtain outline planning permission
- Project managed consultant team to prepare and submit successful planning application
- Advised on the disposal strategy by private treaty
- Negotiation of conditional sale contract (subject to planning and clarification of development costs)
- Provided developer with advice on pricing and marketing strategy of proposed dwellings
- Preparing marketing material, providing ongoing advice on values and negotiating sales for developer to maximise the gross development value
Benefits
- Secured outline planning permission achieving an enhanced value for the site over existing use value
- Managed competitive private treaty, disposal process seeking to mitigate risk to the land owner and maximise the land value return
- Instruction secured to sell the proposed units, ensuring an efficient and high-quality service is provided to the developer to maximise the gross development value
